Kyle Van Deusen
After spending 15 years as a graphic designer and earning a business degree, I launched my agency, OGAL Web Design, in 2017. A year later, after finding the amazing community around WordPress, I co-found The Admin Bar, which has grown to become the #1 community for WordPress professionals. I'm a husband and proud father of three, and a new resident of the Commonwealth of Virginia.
If I Won the Lottery
I don’t buy lottery tickets often, but every now and then (when the jackpot is big …
It’s really easy to undercharge
Blanket statements about pricing (eg. “You should charge a minimum of $X for a website”) have …
How to plan the leap from side-hustle to full-time agency owner
Looking to take the leap from side-hustle to full-time agency owner but a bit nervous? Here’s how I did it!
Should You Fire Yourself?
Spending too much time working “in” the business and not “on” the business is a pretty …
How I Use Email Marketing in My Agency
Email marketing has provided an effective, one-to-many strategy for my agency — here’s a look at why and how I do it.
Why These 5 Things Will Help You Win More Proposals
I’ve found 5 things that make my proposals stand out, get signed, and protect myself from scope creep. Are these in your proposal?
Web Agency FAQ’s
A growing database of frequently asked questions web agencies can answer for their customers.
Writing Processes & SOP’s (A Real-Life Example)
An over-the-shoulder look at me writing up processes and standard operating procedures for client website builds.
25 Additional Services You Can Offer to Your Web Agency Clients
While an argument can be made for keeping your offerings small and charging a premium, that’s …
Agency Sales Framework (with Cliff Almeida)
Cliff Almeida joins us to share his Agency Sales Framework and how he’s used this exact …
The Pipeline is Key: Here’s Why Being Reactive is Not Enough
Struggling to keep your pipeline filled? Learn why reactive marketing might be holding you back, and what you can do about it.
Craft the Perfect Analogy to Educate Clients and Secure the Sale
Whether it’s explaining that doing SEO doesn’t provide overnight ranking success, or the necessity for WordPress …
