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The Best Free Opt-Ins for Web Designers & Developers

I’m a sucker for a good freebie— and who doesn’t like free stuff?

I’ve been collecting opt-ins, lead magnets, and other awesome freebies ever since I started my web career.  Of course, some are better than others.

Well, it dawned on me recently that it would be awesome to have a place where everyone can access the best-of-the-best free opt-ins all in one place— right?

So here you go— and ever-growing and curated list of awesome freebies that are perfect for web designers and developers, like you!

Keep in mind, for all of these freebies you’ll need to opt-in with your email address. It’s a small price to pay for some of this great content— and you just never know how these folks may be able to help you (so you don’t have to immediately unsubscribe, k?)

My Favorite Freebies

Win better web projects using these essential questions.

In order to charge the right price and to deliver your client’s dream website there are some essential questions you need to ask. These questions help you identify their needs, negotiate a budget that works for everyone and increase your chances of conversion.

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Make launch day stress-free with this battle-tested WordPress Launch Checklist from the creators of Docket WP! Includes complete documentation of each step!

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Download 2 email newsletter samples from Nurture Copy that you can send to your list right away for free!

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Receive everything you need to perform great on-page SEO for ANY page of your website – directly in your inbox!

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Each set of policies includes an auto-updating Privacy Policy, Terms & Conditions, Disclaimer and more!

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Pretty self-explanatory. 

Download Page (in a timed pop-up): 

Spend the next 100 days receiving tips for improving your landing page design and strategy. One actionable Hot Tip per email— unsubscribe any time.

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3-Systems | 1-Strategy | No BS | Start Today

Download Page (box in hero of homepage)

8 onboarding emails to send to brand new clients in the first 2 months of working together.

Download Page (in a timed popup)

Get a true A-Z masterclass in ranking your GMBs without spending countless hours browsing blogs and forums, overspending on courses that teach generic strategies, or listening to rehashed “last years” tactics that just are not working any longer

Download Page (in a timed popup)

In this free guide, Understanding and Selling Accessible Websites, you’ll learn:

  • the basics and benefits about website accessibility,
  • how to talk about it with clients and address their objections, and
  • what you can do right now to start helping your client and yourself.

Download Page

Raise your prices 20% today with our email template. Swipe our email template plus bonus email to sell to customers who are unhappy.

Download Page (opt-in towards the bottom)

Sign up to Jimmy’s productivity and automation newsletter to learn how to get more productive and automate your business to create more free time.

He’ll send you his guide on the systems you can use to save 25+ hours every month

Download Page (opt-in on homepage)

A great resources for yourself or for your clients. Does your personal brand reflect who you need to be in order to reach your professional goals? If you don’t know, use this worksheet to learn about yourself and find out.

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Over 30 content ideas you can easily adapt to create standout social media posts in no time!

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With this free guide you’ll learn the 7 most basic graphic interface fixes for better UX that most websites ignore.

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Did I miss something awesome?

Know of a great opt-in or freebie that I left off my list? I wanna know about it!

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Kyle Van Deusen

Kyle is the co-host of The Admin Bar, the owner of a agency of one called OGAL Web Design and the co-founder of Docket WP. You’ll likely find him trolling The Admin Bar community.

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