Why do you need this?
You don’t—except, probably you do.
If you’ve worked with clients for any length of time, you’ve come across the client who really wants a website—but after the proposal is signed and it’s time to get to work, they have no idea what they want on it (or what it’s for).
I know—there are, literally, thousands of “client avatar” type worksheets out there.
But for a small brochure site (or one you’re not being paid to develop content for) they tend to be too complex and time consuming… And in my experience they are either never completed or only half-assed.
With the Client Profile Worksheet you can quickly generate a dozen ideas for what pages you need and what content those pages should have.
All of these ideas will form naturally as you (and/or your client) fills in the worksheet and identifies the information your visitors will be looking for.