Why do some agencies get paid way more?

Articles

Our latest musings covering a wide range of agency related topics and strategy to help push your business forward.

Illustration of a magnifying glass over a yellow background, representing SEO tools.

The Best SEO Plugin for WordPress Agencies

WordPress agency owners share the SEO plugins they actually install — and why the choice usually comes down to schema, CPT support, and how much you’re willing to pay….

April 10, 2026

Portrait of Mark Westguard smiling, wearing a blue blazer and checkered shirt.

Member Spotlight: Mark Westguard

Mark Westguard has been building things with computers since before many of us even knew what a website was. Since then, he’s done just…

April 6, 2026

Digital screen showing a cursor clicking the "Reject" button for privacy preferences.

They’re Here: Privacy-Savvy Website Users

81% of Americans distrust how websites use their data. Here’s what web designers need to know about building trust in a privacy-first world….

March 31, 2026

Icon of a form plugin for WordPress websites.

The Best WordPress Form Plugin for Web Agencies

WordPress agency owners share the form plugins they actually build with — from complex multi-step builds to simple contact forms, and why switching is harder than it sounds….

March 26, 2026

Diagram illustrating color categories, including primary, secondary, and neutral tones, for design u.

The Color System I Wish I Understood Sooner

Does your system for naming colors always feel like it falls short? This two-layer approach solves so many problems!…

March 18, 2026

Illustration of a padlock symbolizing website security and protection.

The Best WordPress Security Solution for Agencies

Agency owners share their security stacks — from edge-level protection to server hardening and WordPress-specific defenses….

March 12, 2026

Portrait of John Serbell, smiling man with glasses and colorful cap, wearing a blue shirt.

Member Spotlight: John Serbell

John Serbell didn’t exactly take the traditional route into web design. Film degree in 2008 (brutal timing). Two years in AmeriCorps traveling the country…

March 2, 2026

Illustration of a cracked shield symbolizing false beliefs about privacy policies.

7 Things People Think Privacy Policies Do (But They Don’t)

A Privacy Policy isn’t a magic compliance shield. Here are 7 common misconceptions that could quietly put your clients at legal risk….

February 27, 2026

Smiling woman with long blonde hair in a blue top, member of London Box.

Member Spotlight: London Box

London’s path to web design isn’t the straight-line… She studied oil painting. Worked front-of-house in restaurants. Managed a flower shop. Built workflows inside an…

February 23, 2026

Member Spotlight: Holly Neumann

Holly Neumann has been doing this work long enough to know the difference between something that looks good and something that actually works. Before…

February 16, 2026

How Your Agency Can Sell Fractional Marketing Services (& Why It’s a Good Move)

With more clients bringing work in-house, fractional marketing services let agencies stay embedded & add value that AI can’t. Here’s how to sell yours….

February 11, 2026

Profile picture of Annie Middleton smiling with a starry night background.

Member Spotlight: Annie Middleton

Annie Middleton didn’t set out to start a hosting company — she just wanted websites to stay online. After years of watching servers go…

February 9, 2026

A portrait of a smiling woman with long brown hair and black glasses, wearing a black jacket.

Member Spotlight: Tabitha DeSeranno

Before Tabitha DeSeranno was designing websites, she was a server — the kind of job where you learn (very quickly) how to read people,…

February 2, 2026

A black and yellow graphic showing a globe symbol representing domain registration services.

The Best Domain Registrar for Web Agencies

Agency owners share which domain registrars they trust, where they’ve moved away from, and why pricing, control, and peace of mind matter more than ever….

January 29, 2026

Checkbox for "Functional" option on default setting.

Stop Forcing Cookies Down Your Visitors’ Throats. It’s Illegal… and Weird.

Functional and marketing cookies enabled by default? That’s not consent. Here’s why privacy laws say it’s illegal — and what agencies get wrong….

January 28, 2026

A smiling man with curly hair and a checkered shirt posing against an exposed brick wall background.

Member Spotlight: Marc Hyde

Marc Hyde’s path into web work didn’t start with code or plugins — it started with people. Before launching Marc Hyde Creative, Marc spent…

January 19, 2026

High-quality headshot of Brad Nault with glasses and a beard, smiling indoors.

Member Spotlight: Brad Nault

Brad didn’t set out to build an agency empire. He set out to build a life that didn’t require fluorescent lights, micromanagement, or pretending…

January 12, 2026