Member Spotlight: Erika Dickstein
Erika Dickstein doesn’t just build websites — she helps businesses find their spark and translate it online. As the founder of Spring Insight, she’s…
November 19, 2025
Site Speed Metrics – The Minimum You Should Consider
We all know site speed matters – for SEO, user experience, and conversions. But start comparing results from tools like PageSpeed Insights, GTmetrix, and…
November 18, 2025
How an SEO Retainer Practically Works
I realise we’re all at different stages of our business… Some of us relish the recurring/retainer model, whilst to others this will be new…
November 11, 2025
On-Page vs Off-Page SEO – Where to Start
Doing SEO without fixing your on-page issues first is like driving with your seatbelt on the wrong way – you’re technically moving, but everything…
November 4, 2025
How To Have ‘The Talk’ With Clients About The 5 Privacy Law Changes Coming In 2026
The birds, the bees, and the privacy policies. Help your clients practice safe privacy before it gets awkward — or expensive….
October 28, 2025
From Keywords to Knowledge – The shift that’s already happening
For years – literally my entire career – SEO has revolved around keywords. We researched them, grouped them, tracked them, stacked them, stuffed them,…
October 28, 2025
When to use noindex and nofollow
This week’s SEO tip is short, sharp, and useful. Two tiny directives – noindex and nofollow – can shape what shows up in Google…
October 21, 2025
Semantic HTML for better SEO
Semantic HTML uses tags that describe the meaning of content, not just how it looks on screen. In its simplest form, it’s the difference…
October 14, 2025
Member Spotlight: Cody Clifton
Before launching Squeak Media in 2019, Cody Clifton spent a decade as an EMT — which, as it turns out, was perfect training for…
October 13, 2025
Weird SEO Stuff You’re Possibly Still Doing
After last week’s topic got a little spicy (go check it out!). Let’s have some fun this week and talk about the SEO practices…
October 7, 2025
Do Your Clients a Favor and Require Paid Discovery
I recently shared my move to a paid discovery model and got responses from people who do discovery after the project starts (or not…
October 1, 2025
Am I responsible for SEO when I’m building a client website?
This week’s topic is something that hits close to home for many of us in TAB… It’s a topic I’ve been vocal about because…
September 30, 2025
Is Your Backlink Profile Important and What to Do About It
Backlinks has to be one of the most mysterious and misunderstood ares of SEO. People (clients and agencies alike) know they’re a thing, but…
September 23, 2025
A Beginner’s Guide to Functionality Plugins in WordPress
Learn how to turn your custom code snippets into a clean, reusable WordPress functionality plugin that’s safe, organized, and future-proof….
September 23, 2025
Member Profile: Elsie Gilmore
Elsie Gilmore has been at this game for over two decades — long before WordPress was the default choice. After years of hand-coding PHP…
September 22, 2025
How to Run a Basic SEO Audit
As much as we all like the presentation of a good report, clients don’t invest in SEO audits for reams of data… What they’re really…
September 16, 2025
Member Profile: BJ Bowen
BJ Bowen’s path into web design and SEO has been anything but linear. From her early days freelancing design projects in her teens, to…
September 15, 2025
Can you trust AI to write your website’s Privacy Policy?
Yes, AI can write your Privacy Policy — but chances are you (and the law) won’t like the result….
September 10, 2025
How to Generate Traffic From the GPTs (AEO/GEO)
This topic has come straight from the Barflies Slack Channel (if you’re not a member, why not?!- Go check it out). SEO in 2025…
September 9, 2025
Member Spotlight: Melodie Moore
Melodie Moore didn’t start in tech—she started with hula hoops. What began as a professional hoop dancing business in 2010 quickly turned into a…
September 8, 2025
Organic Traffic Dropped Suddenly? Here’s Why (And How to Fix It)
Seeing a sudden drop in your organic traffic? Don’t panic! Find out what causes organic traffic to decrease – from SERPs to technical issues – and how to fix it….
September 4, 2025
Can You Do SEO on a Budget?
Literally one of the most common conversations I have with the agency owners I work with – in either a consultancy or supplier capacity…
September 2, 2025
Member Spotlight: Kristie Parker
Kristie Parker has been an entrepreneur since her early 20s — first as the co-owner of one of the world’s first 50 CrossFit gyms,…
September 1, 2025
Should I Be Monitoring Any SEO Data as Part of My Care Plan?
This is a great question! And there are two perspectives to this, both of which we need to look at. Firstly, a client who…
August 26, 2025
