Articles

Our latest musings covering a wide range of agency related topics and strategy to help push your business forward.

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How to Run AI Visibility Audits & Sell Them as a Service

Agency owners and web designers: should you offer an AI visibility audit? See what to include, how to package it, handle objections & turn it into paid work….

September 21, 2026

Rachel McFadden smiling with hand on chin, wearing a blue blouse, sitting on a pink chair.

Member Spotlight: Rachel McFadden

Before Rachel McFadden was building websites, she was a civil engineer and construction project manager (which makes her role as the self-described “Left Brain”…

September 21, 2026

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The Best Email Hosting for Web Agencies and Their Clients

WordPress agency owners share where they actually host email — and what they’ve learned to avoid along the way….

September 15, 2026

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Member Spotlight: Brian Johnson

Before Brian Johnson was building websites, he was an aspiring musician (and even made it pretty far on America’s Got Talent). That creative background…

September 14, 2026

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The 8 Best WordPress Theme for Web Agencies

WordPress agency owners share the themes they actually build with — from the GeneratePress faithful to the Bricks converts, and everyone still hanging on to Kadence….

September 7, 2026

Human hand reaching out to robotic hand against blue background.

How to Edit AI Website Copy Like a Copywriter

Using AI website copy for clients? Learn the checks, edits & prompting tips that help you catch AI tells & turn rough drafts into client-ready website copy. …

September 1, 2026

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Is The New AI Tool a Creep? A Privacy Checklist Before You Let It Near Your Client’s Website

Before you let a shiny new AI tool near your client’s website, run it through this privacy dating checklist. No red flags, no regrets….

August 28, 2026

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Best Rank Tracking Tool for Web Agencies

WordPress agency owners share the rank trackers they actually use — from budget-friendly desktop tools to developer-built alternatives to the big SEO suites….

August 24, 2026

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The Best Password Manager for Web Agencies

WordPress agency owners share the password managers they actually trust — and why the LastPass exodus sent so many of them searching for something better….

August 21, 2026

Screenshot of The Admin Bar website showing SEO plugin features and interface.

Quick Look: What Is ThinkRank?

One of the more interesting aspects of ThinkRank is that it packages your WordPress content to enhance AEO/GEO (Answer Engine Optimization/Generative Engine Optimization), helping it to get parsed by those engines and, ideally, get recommended….

August 5, 2026

Portrait of Barbora Ruzickova smiling in a professional setting.

Member Spotlight: Barbora Ruzickova

Barbora Ruzickova’s path into web design is a fun one. She started out as a translator before dusting off the HTML skills she first…

August 3, 2026

Multiple cookie consent pop-ups from The Admin Bar website with different designs and messages.

How to perform a website privacy review (and what to charge)

Learn the 7 steps to run a website privacy review, protect clients from compliance risks, and confidently charge for this high-value service….

July 30, 2026

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The Best WordPress Site Management Tools for Web Agencies

WordPress agency owners share the platforms they use to manage updates, backups, monitoring, and reporting across their entire client portfolio….

July 28, 2026

Jenifer Miller smiling on stage with a blue curtain background.

Member Spotlight: Jenifer Miller

Jenifer has been working with WordPress for a lot longer than she’s been running an agency. What started as a hobby in the early…

July 27, 2026

Screenshot of The Admin Bar website showing SEO and accessibility features.

How to Rank in AI Overviews (So Clients Stop Asking Why They’re Missing)

Got clients asking why they’re not showing up in AI search? This guide is for you. Learn how to get your client’s content ranking in ai overviews in 10 steps….

July 22, 2026

Pat Williams smiling and pointing at the camera in a professional photo.

Member Spotlight: Pat Williams

Pat has been building websites since the days of FrontPage and Dreamweaver, but what really stood out to me in her interview wasn’t the…

July 20, 2026

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The Best Stock Photo Sources for Web Agencies

WordPress agency owners share where they actually get their images — and why the best answer is increasingly “not stock photos at all.” …

July 14, 2026

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The Best Code Snippet Plugins for WordPress Agencies

WordPress agency owners share the snippet tools they actually use — and why where your code lives matters just as much as what it does. …

July 14, 2026

Portrait of Tia Wood smiling, wearing a black top and pearl necklace.

Member Spotlight: Tia Wood

Tia Wood has been working with WordPress for about 15 years, but she’s seen the ecosystem from just about every angle. From agency work…

July 13, 2026

Hands typing on a laptop keyboard with flowers and gardening tools around.

What Your Local (Plumber, Florist, Gym, etc.) Clients Need To Know About Privacy

In 2026, even a plumber’s “simple” website triggers privacy laws. Here’s how agencies can start the data-collection conversation with small business clients. …

June 29, 2026

Logo of The Admin Bar's Uptime Monitor tool with arrows indicating monitoring.

The Best Uptime Monitoring Tools for Web Agencies

WordPress agency owners share the uptime monitors they actually trust — and why “one is enough” is almost never the right answer….

June 18, 2026