Nurture Copy is a monthly service that provides email copy that agencies can send out to their clients as part of their weekly/monthly newsletter. As a subscription, each month you get access to new emails (4, 6, or 8 depending on your subscription) that are professionally written and ready for immediate publication. Of course, you can always tweak and edit the emails to match your tone of voice or writing style.
Beyond the email content, you're given subject line ideas in varying quantities depending on your subscription level.
In order to take your content marketing to the next level, each email script comes with an accompanying blog post idea with prompts to get your creative juices flowing and produce more content for your website.
See for yourself! You can download a 2-pack of samples right from their website.
The creators, Matt & Mel (the same duo that brought you Funnel Packs), always like to overdeliver— so if that wasn't enough, you get access to bonus tips, tutorials, video walkthrough's and access to their private, members-only Facebook community.
Why We Love Nurture Copy
Staying top of mind with prospects and clients is one of the most important things you can do as a business. While your website and social media are great, nothing is as intimate as getting inside the inbox. This is where you show your expertise, provide value, and nurture relationships so that when the time is right, you're the first name your prospect (or customer) thinks of.
Remember all those times you said "I really need to get better about emailing my list... but (insert excuse here)".
Well, this means that you have NO MORE EXCUSES for not taking advantage of one of the (if not THE) most effective way to nurture leads and turn them into paying clients.
Using Nurture Copy is as simple as copying and pasting the email templates into the email marketing platform of your choice, seasoning to taste, and hitting send.
And just like that, you're having a one-to-many conversation with the prospects you've collected and finally making use out of that email list you've ignored for too long.
This is my new secret weapon.
If you're not yet sold on how email marketing can benefit your agency— let me share with you just a few of the replies I've collected from the weekly emails I send out to my agency's list...
As you can see, these are the start of quite a few conversations with clients and prospects that wouldn't have happened had I not been emailing them regularly.
While it's satisfying enough to get replies of gratitude, you'll notice in this bunch I had requests for more help, and even an unsolicited testimonial.
All because I lead with value, and connected with them inside their inbox.
This is the kind of response you can have for yourself, with very little effort, by utilizing Nurture Copy.