
Word Count Doesn’t Matter
It’s fairly widely known that word count is not part of Google’s algorithm – and that’s 100% fact. So no matter how many clients come to you and say, “I’ve heard that …

Does My Page Builder Affect SEO?
It’s VERY easy to get “shiny thing syndrome” when considering adding a page builder to your development stack – and I’ll be the first to admit that as someone coming from a development …

Do Breadcrumbs Boost SEO?
Breadcrumbs have been around forever, and if you don’t treat them with respect they can look unsightly and date a website in seconds… However, Google’s increasingly sophisticated understanding of site architecture keeps …

A 5-minute SEO Assessment for ANY Website
“How much do you charge for SEO?” We’ve all had that question, and let’s be honest – you can’t give away a whole SEO strategy just to write a quote, but you …

The Fastest Way to Demonstrate a Return To a New SEO Client
You’ve just landed a new SEO client. Instead of celebration, you’re feeling that familiar pressure: “Now I need to prove my worth – fast!” Let’s be honest – clients are often sceptical …