The Admin Bar Podcast

Are Your Analytics Illegal?

Get $10 off your first month with Fathom by using our referral link: https://theadminbar.com/fathom/ Google Analytics is complex, comprehensive, extremely powerful — and 100% free of charge. But have you ever thought …

Recorded on

in

Product, Tools

ep77

This content contains affiliate links. View our affiliate disclaimer.

Get $10 off your first month with Fathom by using our referral link: https://theadminbar.com/fathom/

Google Analytics is complex, comprehensive, extremely powerful — and 100% free of charge.

But have you ever thought about why that is?

To Google, your data is more valuable than your money.

content lab sponsor graphic
Show Sponsor

Attempting to protect how people’s data is harvested, stored, and shared, courts are finally starting to catch up. It’s a clear trend towards protecting user’s rights to privacy — even going so far as to rule Google Analytics’ practices illegal.

Often fragmented, full of jargon, and even sometimes contradictory — keeping up with the ever-changing legal landscape is a total nightmare.

So ask yourself: what position do you want your agency to be in?

Chasing loopholes to keep you (and your clients!) out of legal jeopardy — constantly worried you may be at risk of fines or end up in court?

Or out in front of the pack with a universally compliant solution that provides you with the data you need without having to spy on any individuals?

If you answered the latter — then you’re going to love Fathom.

Fathom and their privacy-first analytics solution has taken a different approach — selling software, not their user’s data.

And not just any software — simple to install, easy to understand, and lightweight analytics without compromise.

Mentioned in this episode…

Fathom Analytics: https://theadminbar.com/fathom
Europe’s Move Against Google Analytics Is Just the Beginning | WIRED
Sample Fathom Dahsboard
Company of One
Why Every Agency Should Consider Dropping Google Analytics

Kyle Van Deusen

The Admin Bar

Born in California and raised in Texas, Kyle is a husband and proud father of three. After spending 15 years as a graphic designer and earning a business degree, he launched OGAL Web Design in 2017, The Admin Bar community with Matt Sebert in 2018, and Docket WP with Andre Gagnon in 2020.

Come Join Us!

Join the #1 WordPress Community and dive into conversations covering every aspect of running an agency!

Kyle Van Deusen

Community Manager

The Friday Chaser

Wash down the week with the best of The Admin Bar! News, tips, and the best conversations delivered straight to your inbox every Friday!

Latest Events

September 16th, 2022

Kevin Powell Talks WordPress!

What we can learn from a master front end developer

August 19th, 2022

Optimizing Live with Perfmatters

Get a behind-the-scenes look at how Brian uses Perfmatters on live websites!

July 8th, 2022

New TAB Site Teardown

How any why I rebuilt The Admin Bar website with GenerateBlocks (Featuring Dave Foy)

More Episodes

81 cover

Raise the Flag!

We’ve all been there… We knew this prospect wasn’t a good fit — but for whatever …

80 cover

2022 WordPress Agency Survey Results

In this week’s show we discuss our inaugural WordPress Agency Survey results!  It’s an interesting look …

Episode 79 Cover image showing the show title

The Truth About Accessibility Overlays

If you think accessibility overlays are the silver bullet to accessibility — think again. Colleen Gratzer explains why you should avoid them at all costs.